When World Fuel discovered the need to make a transformation from a defined to an agile organization they looked to Oracle Sale Cloud. They called on Baker Communications to help with the organizational change. As Baker’s Digital eLearning Developer, 4what was engaged to create a series of eLearning videos to help build adoption, demonstrate benefits and how to’s associated with the Oracle Sales Cloud rollout.

The plan for digital learning content included the following modules:

  • Primer video’s to help demonstrate the Why, What, When and How of the Oracle Sales Cloud implementation.
  • CRM simulation’s to show the Oracle Sales Cloud how to’s.
  • Knowledge Now, our proprietary video embedded technology that show’s users how to accomplish specific tasks associated with the screen they are viewing.
  • Customer Outcome Selling System, developed by Baker Communications and produced by 4What.

Primer Video

An initial video overview pushed out to the organization to demonstrate the Why, What, When and How of the Oracle Sales Cloud implementation.

CRM Simulation’s

A series of CRM simulations that walk the user’s through Oracle Sales Cloud how to’s. This series of training modules included Search Functions, Contact Management, Lead Management, Account Planning, Operational Profile, Analytics, Mobility and more.

Knowledge Now

Knowledge Now is our proprietary video embedded technology that show’s users how to accomplish specific tasks associated with the screen they are viewing.

Customer Outcome Selling System

Award-Winning Sales System that covers how to create an Elevator Pitch, Overcome Customer Objections, Getting Through a Prospects Voicemail, Prioritizing Accounts, Getting Past Gatekeepers and more. Developed by Baker Communications, produced by 4What and can be customized for your organization.

If you are considering an Oracle Sales Cloud deployment in the future, contact 4What for a complete guide on the tools and solutions available to make your CRM deployment a success.